To build a targeted list of UK business owners that match a clearly defined acquisition profile, for direct, personalised outreach via LINKEDIN.
This is about quality over quantity.
Ideal Business Owner Profile -
Age: 50+
Role: Founder / Owner
Location: UK
Ideal Business Profile -
Trading history: 3+ years
Turnover: £1m+ per annum
Ownership: Privately owned (not PLC or VC-backed)
Sectors:
1. Property services (no construction companies) 2. Health, Leisure, Sports & Wellbeing
Data Required (per lead) -
Name Job title Company name LinkedIn profile URL Email address where possible Phone number where possible Company website Estimated turnover Years trading Sector Location
Examples - Coach Education, Physiotherapists, Online health trackers, Health tech. Slate distribution, HVAC, property maintenance, security, commercial cleaning, and equipment hire.
Initial batch: 500 qualified leads
Accuracy and relevance are more important than scale.
Deliverables -
1.Clean Excel or Google Sheet 2. Notes on any assumptions used (age, turnover estimates)
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