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Project title: Build Shopify, Klaviyo Dashboards in Looker Studio via Coupler
Posted by: External project from PeoplePerHour
Started: 13-Oct-2025 07:19 GMT
Description: Description:

We are an established UK interiors e-commerce brand seeking a data specialist to build automated business performance dashboards in Looker Studio, powered by Coupler.io.

Important:
We (the company) will own all Coupler.io and Looker Studio accounts and provide log-ins. You will work entirely within our accounts to ensure full ownership and transparency of all data connections and dashboards.

Scope of work

Set up data connections and build a custom Looker Studio dashboard visualising key company metrics across:

Shopify
-Draft orders / quotes:
- Quotes created, open vs closed
- Quote-to-order conversion rate
- Quote value, aging, and expiry tracking

Trade metrics:
-Trade account sign-ups and approval conversions
-Trade purchases as a % of total sales
-Average order value for trade vs retail customers
-Repeat purchase rate for trade customers

Overall performance:
Monthly and year-to-date sales, orders, profit, AOV, and growth rate

Klaviyo
-Email list growth and segmentation (Trade vs Retail)
-Campaign and flow performance (open, click, conversion rates)
-Revenue attributed to flows and campaigns

Meta Ads + Google Ads
-Spend, conversions, and ROAS per channel
-Campaign performance by audience and creative

Deliverables

✅ Coupler.io data pipelines connected and scheduled for automated sync
✅ Custom Looker Studio dashboard with branded visuals and date filters
✅ Segmented views for Trade vs Retail performance
✅ Short documentation or Loom video explaining how to update or maintain the setup

We will provide:

-Metric definitions and KPI list
-Access to Shopify, Klaviyo, Meta Ads, and Google Ads
-Brand colour palette and design preferences

Skills required:

Looker Studio, Coupler.io, Shopify (including draft orders and customer tags), Klaviyo, Meta Ads, Google Ads, Data Visualisation, Google Sheets


Questions for applicants:

1.Have you created Coupler.io → Looker Studio dashboards before?
2.Have you worked with Shopify draft order or trade-tagged customer data?
3.Can you share examples of previous e-commerce dashboards?
4.How long would you estimate this setup to take from start to finish?
Project ID: 3453549
Project category:
Project budget:
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