Mobility scooter brand, designed to give people with limited mobility the freedom to travel with ease. We’re looking for a freelancer to help boost our online visibility, brand awareness, and sales through digital marketing and social media.
Responsibilities
• Develop and implement a 3-month content plan (blogs, social posts, short-form videos). • Manage and grow our presence on Instagram, Facebook, TikTok, and YouTube. • Create engaging, lifestyle-driven content that highlights travel, independence, and accessibility. • Manage SEO improvements (website content, blog optimization, keyword strategy). • Run and optimize paid campaigns (Google Ads, Meta Ads) with a focus on leads and conversions. • Engage with communities (accessible travel groups, senior travel forums). • Track and report on performance (growth, engagement, ROI).
Requirements
• Proven experience in digital marketing, social media, or e-commerce. • Portfolio of successful campaigns, ideally in travel, lifestyle, or accessibility niches. • Knowledge of SEO, content marketing, influencer outreach. • Ability to work independently and suggest proactive growth strategies.
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