We are seeking a skilled SEO Backlink Outreach Expert to join our team and drive our off-page SEO strategy. In this role, you will be responsible for identifying high-quality backlink opportunities, building relationships with webmasters, bloggers, and influencers, and securing authoritative links to improve our website’s search rankings.
Key Responsibilities:
Research and identify high-authority websites for backlink opportunities.
Develop and execute effective outreach campaigns via email, social media, and other channels.
Build and maintain relationships with publishers, bloggers, and industry influencers.
Negotiate guest posting, sponsored content, and other link-building collaborations.
Track outreach performance, response rates, and acquired backlinks.
Stay updated on SEO trends, Google algorithm changes, and best practices in link building.
Collaborate with content and SEO teams to align backlink strategies with overall marketing goals.
Requirements:
Proven experience in SEO backlink outreach or digital PR.
Strong understanding of off-page SEO, link-building strategies, and domain authority metrics.
Excellent communication and negotiation skills (English proficiency is a must).
Familiarity with tools like Ahrefs, SEMrush, Moz, Pitchbox, or BuzzStream.
Ability to create compelling outreach emails and pitches.
Self-motivated, results-driven, and able to work independently.
Preferred Qualifications:
Experience in [home garden, lighting, home decor and home improvement industry].
Knowledge of white-hat SEO techniques to avoid penalties.
Experience with broken link building, HARO, or digital PR strategies.
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