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Project title: Optimise Etsy Store for Digital Downloads
Posted by: External project from PeoplePerHour
Started: 07-Feb-2025 07:23 GMT
Description: I am excited to launch a digital download business on Etsy, focusing on selling digital planners and templates. I am looking for a skilled freelancer who can set up a fully optimized Etsy store, assist with digital product design, and implement marketing strategies to drive consistent sales. I have some digital downloads already in the backend of my Etsy store that just need refining such as mock up images, tag titles, picture quality.

The goal is to create a store that generates consistent sales through niche selection, digital product creation, and effective marketing strategies.

Project Scope & Deliverables:

1. Etsy Store Setup & Optimization
• Complete store setup, including branding, product listings, and shop policies.
• SEO optimization to ensure high search visibility.
• Integration of Instagram & Pinterest to drive traffic and engagement.

2. Digital Product Design & Development
• Create engaging and user-friendly digital planners and templates in line with market trends.
• Deliverables should be in PDF, Excel, and Google Sheets formats.
• Designs should be artistic, vibrant, and modern with customizable features.
• Follow specific themes/styles that I will provide.
• Maintain a minimalist and modern aesthetic while keeping a creative and colorful theme.

3. Niche Research & Market Strategy
• Identify a profitable niche within the digital planner and template market.
• Optimize product features for high conversion and demand.

4. Marketing & Sales Growth
• Implement Etsy SEO, Etsy Ads, and social media marketing (Instagram & Pinterest).
• Assist in setting up and optimizing marketing campaigns to drive traffic and engagement.
• Apply sales-generation techniques to ensure the store starts generating revenue within 30–60 days.

5. Ongoing Support & Optimization
• Post-launch support for at least 30 days to refine product listings and marketing strategies.
• Assist with customer queries, ongoing marketing campaigns, and regular product updates.

Ideal Freelancer Skills & Requirements:
• Graphic design expertise, particularly in digital product creation.
• Experience with PDF, Excel, and Google Sheets product design.
• Proven success in Etsy store setup and optimization.
• Strong understanding of Etsy SEO, Ads, and e-commerce marketing.
• Knowledge of Instagram and Pinterest marketing strategies.
• Ability to deliver high-quality, artistic, and customizable digital planners.

Budget & Timeline:
• Fixed price – Your proposal should include the total cost, including the marketing budget for Etsy Ads and promotions.
• Project completion within 1 month.
• Start ASAP.

How to Apply:

Submit your proposal with:
1. Your experience in Etsy store setup and digital product creation.
2. Examples of successful Etsy projects you have worked on.
3. The number of digital products you will create.
4. Details on post-launch support, including customer support, marketing assistance, and product updates.
5. A fixed-price quote, including the marketing budget.
6. Estimated timeline for project completion and handover.

I am looking for a dedicated professional who can guide me through this process and help make my digital download business a success. If I am happy with your work and the Etsy store is successful, then I am willing to commit to a long-term ongoing contract. If you have the expertise, apply now!
Project ID: 3420739
Project category:
Project budget:
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