I require an experienced Google Ads specialist to design and launch a new advertising campaign for my business. The goal is to generate increased website traffic and new customer leads within a specific monthly budget. Candidate should have extensive experience managing search, display and video campaigns on Google Ads.
Services needed include developing optimized ad groups and Keyword lists, crafting high-converting ad copy and landing pages, setting KPI-based targets and bid strategies. Ongoing campaign management and reporting against set objectives is essential to measure ROI. Knowledge of tools like Google Analytics for tracking campaign performance across devices is preferable.
The agency demands technical proficiency in Google's platform and algorithms. Experience analyzing customer behaviors and market trends to identify high intent audiences is vital. Ability to A/B test campaigns, pivot strategies based on results and recommend optimizations is important. Project requires managing campaign spend, tracking ROI and submitting weekly updates on key metrics like impressions, clicks, CTR and conversions.
This is a part-time freelance role with potential for ongoing work. Candidate must have exemplary communication skills and attention to detail. Portfolio showing success in achieving sales and lead generation targets for clients through Google Ads campaigns within given budgets will be an asset. Kindly submit your experience level, available timelines and rates to be considered for this project.
