Project Brief: Garden Pod Company Website Development
Project Objectives: Create a professional and visually appealing website for my garden pod company. Incorporate an easy-to-use enquiry form for lead generation. Ensure the website is SEO-friendly to improve online visibility. Implement a user-friendly Content Management System (CMS) for easy editing and updates.
Target Audience: The target audience for this website includes individuals interested in garden pods, potential customers looking for garden pod solutions, and those seeking information about the company's products and services.
Design and Functionality Requirements: Homepage:
A visually engaging hero section with high-quality video of garden pods. A brief introduction to the company's mission and services. A clear call-to-action (CTA) for visitors to explore products or make an inquiry. Testimonials or customer reviews for social proof.
About Us:
Information about my company's history, values, and team.
Products/Services:
A section to showcase different pod designs and models. Each product listing should include images, descriptions, and pricing details. The ability to categorize and filter products for easy navigation.
Gallery:
A gallery featuring high-resolution images of completed garden pod projects. Option to view images in a slideshow or grid format.
Testimonials:
A dedicated section for customer reviews and testimonials with a video case study. An option to submit new testimonials through a form.
Blog:
A blog section for articles related to garden pods, landscaping, and outdoor living. The ability to categorize and search for blog posts.
Contact Us:
Contact information with an integrated Google Maps location. An enquiry form that captures visitor information (name, email, message).
FAQ:
A frequently asked questions section to address common queries. A search function for quick access to specific answers.
SEO Optimization:
Implement on-page SEO techniques, including meta tags, alt tags, and SEO-friendly URLs. Ensure fast page loading times and mobile responsiveness. Submission of the sitemap to search engines for indexing. User-Friendly CMS:
Use WordPress as the CMS. Utilize the Elementor page builder for easy content creation and editing. Provide training or documentation to manage and update the website.
SEO-Friendly Features: Properly structured headings and content. Integration with SEO plugins (e.g., Yoast SEO) for optimization. XML sitemap generation and submission. Mobile responsiveness for improved search engine rankings. Optimized image compression for faster loading times.
Additional Requirements: Implementation of security measures to protect the website from potential threats. Regular backups to ensure data integrity and security. Integration with social media profiles for sharing and engagement. Compliance with web accessibility standards (WCAG) for inclusivity. Cross-browser compatibility to ensure the website functions well on different browsers.
Design: Visually appealing and user-friendly design that aligns with my brand identity. Key tasks include designing the homepage layout, selecting color schemes, creating custom graphics, and ensuring a cohesive look across all pages.
Timeline and Milestones: Project Kickoff: ASAP
Note: I will need to speak in person with the freelancer before this job is awarded as I have lots of questions.
