We are looking for a hands-on, forward thinking marketing champion. We are a B2B company, so experience in B2B marketing/lead generation is a must.
Below is a list of the experience required. Note: We will be working with you to form a marketing team for our company that will be helping you in the day to day tasks, but knowledge and experience to recognize marketing talent and to establish good practices and set benchmarks is a must.
- Experience -
Exceptional experience writing/analyzing B2B technology content Engaging and high-quality writing and English B2B technology lead generation experience Experience with common marketing and sales tools like the following:
- Salesforce - ActiveCampaign for marketing automation Buzzsumo for content ideas SpyFu/Ahref/moz for deciding content SEO optimization Experience creating email campaign Experience with webinar prep We would like to follow the StoryBrand approach. Experience with this would be very helpful
- Nice to have, SEO experience -
Nice to have, Social media (twitter and LinkedIn) marketing experience
