Website Brief: Contract Bed Savers Domain name already purchased
About my company Contract Bed Savers has been retailing beds / mattresses to the hotel industry but competition is very hard. I want to redesign my current website www.contractbedsavers.co.uk onto an ecommerce platform (WordPress) as well as to make it SEO friendly.
The nature of the business purchasing beds / mattresses from manufacturers and retailing them to hotels. The products are very high quality and only hotel grade fire resistant etc. Additionally, I also offer an old bed removal service with the hotel and want this service to be heavily emphasised too on my site and SEO perspective.
What type of template or bespoke website do you intend to showcase a small quality of products?
I will require a lot of emphasis on the branding of, reassurance and trust in order to gain the confidence to make a purchase.
Good emphasis on lots of CTA’s
I intend to establish really good reviews with a big focus on SEO / digital marketing to attract traffic.
The colour scheme should reflect a combination of: • Luxury branding that showcases high quality products • Colours that will build trust and confidence to encourage a purchase • Soothing colours that are relaxing
We will require stock photos as well as clip art for images. Ecommerce / CMS / SEO friendly Responsive: Large desktop 1220 px and more / Desktop 960 – 1219 px/ Tablet (Portrait) 768 – 959 px / Mobile (Wide) 480 – 767 px / Mobile 479 px and less
Navigation structure (please see attachment) Bed with Mattress Mattresses Bed Bases Customer’s pics We love reviews Help & Advice
Competitor websites A lot of inspiration has been derived from other bed retailers. They have much more products so it’s not the intention to have a similar site to them, but some aspects of their site have been considered. https://www.mattressman.co.uk/
